Elizabeth Stapleton is the founder and voice behind Less Debt, More Wine and ElizabethStapleton.com. She is a Pinterest marketer, online entrepreneur, and recovering attorney whose writing has been featured on Entrepreneur.com, The Huffington Post, The Penny Hoarder, Budgets Are Sexy, Credit Sesame, and Magnify Money, just to name a few. Additionally, she has been quoted in articles on Business Insider, Student Loan Hero, and Nerd Wallet.
I'm Liz, and the pic to the left is of me on my way to the Eyrie (for you Game of Thrones fans) otherwise known as Pingvellir, Iceland.
Nearly two years into self-employment, I just took my first vacation to Iceland, but let's back it up a bit...
I stumbled into blogging one late July night in 2014. I had started to work on improving my personal finances and after reading a million personal finance blogs, I figured I should start my own to hold myself accountable to paying off debt.
It worked! I paid off over $6,000 of credit card debt in just six months. Thankfully, my $250,000 of student loan debt (more on this in a minute) means that blog will continue to have a long lifespan. (If you want to check it out, it's called Less Debt, More Wine)
In 2016, I started freelance writing on the side to help me earn some extra money, because as I've just mentioned, I have a lot of debt. ElizabethStapleton.com started as my home on the web for my freelance writing services. But as with most things in life, it's evolved over time.
Now, back to that bit about $250,000 of debt - most of my debt comes from law school and no, I'm not currently practicing law. But, here are the highlights my legal experience:
Why does any of this matter? Well it means I've set up lots of businesses, I'm patient and detail oriented, I'm a kickass researcher and if I can get people cheering about legal research (true story) - one of the most boring topics out there, then I must be a darn good teacher.
What this really means is that all those skills help me to help you!
Like I said, this blog has evolved from just being my home on the web for my freelance writing services. After being laid off at the end of 2016 and making the leap to self-employment January 2017, I started to write about business and blog basics to help newbies go from clueless to confident.
In 2018 I stopped freelance writing and started offering other services instead (*cough* Pinterest Management *cough*). Pardon my cough, per usual right after I got back from my vacation (to Iceland) I came down with a cold.
But as we're about to head into 2019, this little ole site is evolving once more, expanding to help you make more money. Whether that is on the side, or as a new full-time business, or as a blog, or as freelancer. I'm here to help provide you with the resources you need to succeed in starting and growing your blog or business by showing you how to market the way you want to monetize.
I've been around the online business and blogging block for a while now and so often I see bloggers and business owners trying to get everything out everywhere. Which makes it hard to set and reach specific goals. It also makes you exhausted and frustrated with your lack of results.
Market how you want to monetize means setting goals for your business and what you want to accomplish and then creating your long term marketing strategy based on those goals. It cuts out a lot of busy work and only focuses on what is going to matter for a specific goal. It gets you more results and gives you back time. And on elizabethstapleton.com I help you to figure it out.